All jumpers, jerseys , guerneys are distinctive colours . Whenever you think of a football club you always think of those colours.
St Kilda evokes red, white and black , Swans red and white and Collingwood black and white .Hawthorn brown and gold , and Carlton Navy Blue and white etc . So it goes.
These colours are reminscent of the club and its colours as worn in their teams jerseys , jumpers , guernseys.
New clubs to the afl have a limited choice of colours as most combinations are already taken by the victorian clubs.
Fremantle has had much success this year and their distinctive white with a purple anchor are unforgettable .They have forged a brand with a unique colour combination.